Highland Festival Grounds | September 19 - 22, 2024

Willy Herrera

Willy Herrera began his career in the premium cigar industry at his family’s El Titan de Bronze factory, in Miami’s Little Havana neighborhood, after initially embarking on a career in banking. In 2010, Willy joined Drew Estate and soon after introduced his first brand for the company—Herrera Esteli. In 2014, Drew Estate promoted Willy to Master Blender. Today, Willy continues to create new blends, expanding the company’s traditional premium cigar portfolio, and maintains Drew Estate’s current blends, whilealso serving as the Brand Ambassador for Herrera Esteli.