First Look - Bourbon & Beyond

Your 2024 Lineup Has Arrived

Passes On Sale Now

100 Artists Are Headed to Highland Festival Grounds

Passes

Ready to elevate your senses? Pick your flavor and lock in your most unforgettable weekend of 2024.

Hotel Packages

Looking for the best deal? Bundle & save 31% when you package your festival passes with your hotel stay.

Book Hotel Package

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Are you the planner of your
group? The festival 411 is at
your fingertips.

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Curated Experiences to Heighten Your Senses.
Rooted in the Best of Bourbon, Culinary, and Music.

Thank You To Our 2024 Partners